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03 / EXPRESSION / WEST & VANE

Brand & Creative

Distinctive brand expression and campaign creative built to support real marketing objectives.

Strong creative work should help the right audience recognize value and know what to do next. We translate a defined marketing direction into distinctive language, design systems and campaign ideas that are coherent across channels.

What the engagement can include

  • Brand positioning and identity direction
  • Messaging, copy platforms and campaign concepts
  • Art direction and visual communication systems
  • Creative for digital, social and print applications
  • Campaign asset design and production direction

What you leave with

A recognizable, usable creative direction and the agreed assets or production specifications to put it into market.

Scope, platforms, production needs and performance expectations are agreed for each engagement.

Make the next move a clear one.

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